Crowdfunded real estate investing, often called Crowdfunding, is a relatively new investment strategy that brings together a large group of investors through an online platform. Real estate crowdfunding offers investors the opportunity to invest in real estate with relatively small amounts of capital, often as little as a few hundred dollars. Additionally, it can provide access to a variety of real estate projects that may be difficult to invest in otherwise, such as commercial properties or properties located in other geographic regions.

What is Crowdfunded Real Estate Investing?
Real estate crowdfunding is an investment strategy where a large number of investors pool their money together through an online platform to finance a real estate project. These online platforms allow investors to browse and select from different investment opportunities. The benefit of this method is that investors can invest in real estate with relatively small amounts of capital and provides access to a variety of real estate projects that may be difficult to invest in otherwise. Crowdfunded real estate investing can offer investors the potential for returns through rental income, appreciation, or profits from the sale of the property. However, it’s important for investors to conduct due diligence on the investment opportunity and platform before investing, as there can be risks associated with these types of investments.
How to Invest in Crowdfunded Rental Properties?
Investing in crowdfunded real estate projects can be an effective way to generate passive income and build wealth through real estate, without the hands on difficulties found in a strategy such as fix and flip. Here are the steps to invest in real estate crowdfunding.
1. Identify Your Investment Goals
The first step in investing in real estate crowdfunding is to identify your investment goals. Determine how much capital you have to invest, what type of returns you are seeking, and what level of risk you are comfortable with.
2. Find a Reputable Crowdfunding Platform
Research and identify a reputable crowdfunding platform that has a proven track record of success in the industry. Look for platforms that offer a variety of investment opportunities and provide transparency on the investment process.
3. Review Investment Opportunities
Review the investment opportunities offered on the crowdfunding platform. Evaluate the quality of the property, its location, and the potential for financial return. Review the platform’s track record and investment structure to ensure it aligns with your investment goals.
3. Review Legal Documentation
Review the legal documentation associated with the investment opportunity. The platform should provide a private placement memorandum (PPM) outlining the investment structure, risks, and potential returns. Review the operating agreement and subscription agreement to ensure that you understand the terms of the investment.
5. Make the Investment
Once you have evaluated the investment opportunity and reviewed the legal documentation, make an investment. Submit a subscription agreement and transfer funds to the crowdfunding platform. Work with a reputable attorney or financial advisor to ensure that the transaction is legally binding and properly structured.
6. Monitor the Investment
Monitor the performance of the investment and stay in communication with the crowdfunding platform. Review financial reports and updates from the platform, and be prepared to make any necessary adjustments to your investment strategy.
7. Collect Returns
As the owner of the crowdfunding investment, you will start collecting returns from the project. Make sure to keep accurate records of returns and expenses, and stay in communication with the crowdfunding platform to ensure that the investment remains profitable.
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Pros and Cons of Crowdfunded Real Estate Investing
While there are several benefits to crowdfunded real estate investing, there are also some potential drawbacks that investors should be aware of. We take a look at the pros and cons of both below.
Pros of Crowdfunded Real Estate Investing
- Accessibility: One of the primary advantages of real estate crowdfunding is its accessibility. It provides a way for smaller investors to participate in real estate investments that may have previously been limited to larger investors or institutional investors.
- Diversification: Real estate crowdfunding can provide diversification to an investment portfolio, allowing investors to spread their investment across multiple properties and markets.
- Passive Investment: Real estate crowdfunding can offer a passive investment opportunity, as investors do not need to actively manage the property or take on the responsibilities of property ownership.
Cons of Crowdfunded Real Estate Investing
- Lack of Control: One of the main drawbacks of real estate crowdfunding is the limited control that investors have over the investment. Investors may not have a say in certain aspects of the investment, such as property management or tenant selection.
- Potential for Risk: Real estate crowdfunding can carry a higher level of risk compared to other types of real estate investment strategies. Investors should conduct thorough due diligence on the crowdfunding platform and investment opportunity to evaluate the potential for risk and return.
- Liquidity: Real estate crowdfunding investments can be illiquid, meaning that investors may not be able to easily sell their ownership stake in the project. This can limit the investor’s ability to quickly access their capital or react to changes in the market.
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